Everything you need to go from 0 to $5K MRR.
Tactical courses, honest feedback, and a tight-knit group of founders just like you.
Join Now“Most Practical and Actionable Community”
Live Sessions
You don't need more Twitter threads or YouTube videos.
You need someone to look at your landing page and tell you what's actually wrong. You need to know which marketing channel to focus on first. You need someone to tell you your idea won't work before you spend 6 months building it.
That's what this is for.
What's Inside
Everything you need to build your first profitable product
Courses
SEO, marketing, landing pages, vibe coding. New stuff added regularly.
Office Hours
Monthly. Bring your questions, get direct feedback.
Mastermind Calls
Monthly. Share progress, get unstuck, help each other.
Co-Working Sessions
3x per week. Show up, work on your project, stay accountable.
Topical Masterminds
Deep dives on vibe coding, productivity, email marketing and more.
Private Forum
225+ founders across 16 time zones. Ask questions, share wins.
Community Gallery
Course Catalog
Access our growing library of courses designed to help you build and grow your indie business.
Current Courses
- SEO Fundamentals + Advanced - Grow Your Business Organically
- Lovable Crash Course - Idea to App in 59 minutes (w/ Vibe Coding)
- Topical Masterminds: Vibe Coding, Founder Productivity, Email Marketing, X and LI Growth, YouTube SEO and more...
- Indie GTM 101 - How to Get Your First 10 Customers 🎉
- SaaS Email Marketing - 0 to 10,000 Subscribers
- SEO Breakdowns: How SaaS Companies Use SEO to Grow
- Case Studies and Income Reports
- And more...
Upcoming Courses
- LLM SEO Crash Course - How to get traffic from ChatGPT, Perplexity, Claude etc.
- Automate SEO - with Claude Code (No coding knowledge required)
- Automate your entire content marketing - with Claude Code (No coding knowledge required)
- Build Full Stack Apps with Claude Code - (No coding knowledge required)
- Traffic Analytics Crash Course - How to analyse your website traffic and take high leverage decisions to boost growth
- And more...
The 0 to $5K Journey
Finding Your Thing
- Validating ideas before you build
- Understanding what people actually pay for
- Avoiding the "build first, find customers later" trap
Getting It Out There
- Landing pages that convert
- Pricing that doesn't leave money on the table
- Your first marketing channels (SEO, social, communities)
First Customers
- Where to find your first 10 buyers
- Getting feedback and iterating
- Not quitting your job too early
Growing to $5K
- What actually moves the needle
- Saying no to distractions
- Building systems so you don't burn out
Who This Is For
This is for you if...
- You have a side project idea (or too many ideas)
- You're still at your day job but want out eventually
- You're pre-revenue or early revenue (under $5K/month)
- You want feedback from people who get it, not friends being polite
- You're willing to do the work, you just need direction
Not for you if...
- You're already past $5K MRR (you've graduated)
- You want someone to do the work for you
- You're looking for a magic bullet
Simple Pricing
No hidden fees. Cancel anytime.
Free Membership
- Limited free access
- Full forum access (225+ members)
- Limited courses and events
- No recordings
- Invite only
3 Month Pass
3 Month Pro Access
- Unlimited 1:1 with Ayush
- Full Forum Access (225+ members)
- All Courses and Content
- All Events and Sessions
- All Recordings - Past & Future
6 Month Pass
6 Month Pro Access
- Unlimited 1:1 with Ayush
- Full Forum Access (225+ members)
- All Courses and Content
- All Events and Sessions
- All Recordings - Past & Future
Annual Pass
12 Month Pro Access
- Unlimited 1:1 with Ayush
- Full Forum Access (225+ members)
- All Courses and Content
- All Events and Sessions
- All Recordings - Past & Future
Need a discount? I offer location-based pricing. and tell me where you're based.
Hi, I'm Ayush
I quit my corporate job in 2021 and have been building indie products since.
Some worked: Elephas (a Mac AI app), Outlier Kit, this membership.
Some didn't: a few I'd rather not talk about.
I'm not retired. I'm not a guru. I'm still in the middle of it - running experiments, shipping features, figuring things out.
This membership is where I share what I'm learning in real-time. The courses are built from things I've actually done. The feedback comes from mistakes I've actually made.
That's it. No magic. Just lessons and connections.
Products Members Have Built
Real products, real revenue. Our members are shipping products and building businesses.
Frequently Asked Questions
Yes. Many members are non-technical - marketers, designers, creators. The vibe coding course is specifically for building without deep technical skills.
That's fine. A lot of members use the early resources to figure out what to build. The community helps with validation before you commit.
Keeps out people who aren't serious. Pays for my time making content and running calls. And honestly, you'll take it more seriously if you've paid for it.
Ready to get started?
$249
/year
$179
/6 months
$99
/3 months
“Fast-tracks your journey to achieving your goals.”
— Abhijeet